Saturday, April 14, 2012

An impressive IP transaction in Thailand

In contrast to the trademark woes in the tourism services sector in Lombok here and Singapore here comes a positive tale of IP value in this industry from Thailand. A major US private equity house called Pegasus Capital Advisors is to buy Thailand's Six Senses Resorts & Spas, a chain of 10 super-luxury resorts and 28 spas in in 20 countries operated by Six Senses.

What interests IP Komodo is that the transaction is all about intangible assets. The acquisition was of the intellectual property of the business, chiefly the Six Senses and Evason brands along with the resort and spa management contracts. No pyhsical assets were sold. There is a lesson here for Asian businesses in the importance of investing in intellectual property rights and the value that can be created.

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